I recently attended the ACT Expo 2015 (Alternative Clean TransportationExpo) held in Dallas, the industry’s largest clean fleet expo. Conversations ranged from topics such as the best options for alternative fuel, to the introduction of driverless trucks, and how the price of oil could affect the economy. Click further to see our take-aways.
The oil price dive is still impacting the market in loss of rigs, jobs and non-crucial services in the first quarter of 2015. If you are in an industry that is not legislated as a necessity, you are probably looking to see what’s next on your horizon. There are quite a few industries affected by the fickleness of oil prices.
Marketing today is trading its traditional roots for an advancement in tech savvy tools. Marketers not only have to be wordsmiths, but also search engine crusaders. We’ve all heard “content is king”. This is the case for 73% of B2B businesses that have a marketer who oversees content marketing strategy. White papers are playing a […]
Social Media has come a long way, from everyone’s number one friend, Tom Anderson founder of Myspace to the multi-billion dollar hoodie and jeans poster boy for Facebook, Mark Zuckerberg. It wasn’t always easy for these innovative leaders. Brands didn’t come flocking to these social media platforms as quickly as the users did. However, with […]